Implementasi Digital Marketing Sebagai Media Pemasaran Untuk Mengoptimalkan Bisnis Coffee Shop
Keywords:
Implementasi, Digital Marketing, Pemasaran Online, Media Sosial, Coffee ShopAbstract
Dalam era digital saat ini, pemasaran melalui media digital menjadi salah satu strategi yang paling efektif untuk meningkatkan visibilitas dan penjualan bisnis, termasuk coffee shop. Jurnal ini membahas berbagai strategi digital marketing yang dapat diterapkan oleh coffee shop untuk menarik pelanggan, meningkatkan engagement, dan mengoptimalkan penjualan.signifikan dalam jangkauan pasar dan penjualan, dengan Coffee Shop berhasil memanfaatkan platform digital untuk memperkuat kehadiran online dan mendukung pertumbuhan usaha di pasar yang kompetitif
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